Western Union

“In a few minutes your love can be tangible.” – Western Union slogan

This particular slogan makes me irrationally angry. Maybe because I was pretty much raised in a time when wiring money has gone completely out of fashion except in the movies where the only people who wire money are felons and white trash kids stuck in some hickville trailer park without a clean wife beater. It makes me think of men with huge pot bellies sending money to their old ladies who are standing in their curlers, hair nets and polyester muumuus. It makes me think of dirty out of the way offices that you have to search out in the seedier parts of town.

It pretty much makes me think of anything but love.

And maybe that is what the slogan is trying to change. Trying to shift the point of view back to a quick way to send your oldest son money across country because he blew a tire on his spring break road trip. Because I think most Western Union offices are probably in well lit grocery stores nowadays.

But it also speaks to the part of me that is just flat royally pissed off that we’re in the financial state we’re in. Because to tell me that THE way to make my love tangible is to send money to family and friends just makes me want to scream since it’s just about the only thing I can’t presently send them. I can send virtual hugs and all of the positive vibes and thoughts I can muster. I can send cards and emails and Facebook love notes. I can think of all kinds of funny, silly, creative ways to “make my love tangible” should I ever feel the need, but sending money is really not one of them (not that I wouldn’t love to receive that kind of token of all of your love).
Also on some philosophical level it makes me irate that I should ever have to make my love tangible. I mean who really wants their loved ones to nail down how very much they are loved into a hot pink teddy bear or a bouquet of flowers?

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